When shopping in sainsbury’s with my Nectar card, I’m always pretty happy with the WE THINK YOU MIGHT LIKE… ‘double points on your next shop’ or whatever, but last time I shopped… I got a voucher for 100 nectar points when I spend £2.50 on any ‘freefrom‘ products.
I was so happy with this because I thought wow, Sainsbury’s recognising that I’m a vegan and catering to my new shopping style… and a little part of me thought, well maybe this isn’t a planned marketing tactic and they are genuinely just realising and promoting that it’s good to eat foods free from dairy and eggs…
…but how wrong could I be. Tucked behind this voucher was my second voucher with a bigger points reward of 200 points when you spend £5 at the meat counter.
Sainsbury’s strikes again….